About

Heidi Beierle is founder and principal at Enroute Transport LLC. A writer and planner, she holds a Master of Arts in English from Texas Christian University and a Master of Community and Regional Planning from the University of Oregon. She grew up in Wyoming and moved to Oregon in 2002. She rode cross-country solo in 2010, has a bold creative streak, and enjoys going out for breakfast.  Her recent creative writing can be found in VoiceCatcher Journal and High Desert Journal.

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Our History

It could be argued that Enroute Transport began when Heidi was born. Or when she got her pink Huffy at age 4 and the miraculous day she learned to ride it. Or when she went car-free in 2006. Or when she got her first road bike in 2007. Or when she went on her first long distance tour in 2009 from Eugene to San Francisco. 
 
As an idea, Enroute Transport was born as a support tool for Heidi’s 2010 cross-country ride and rural economic development research. But the ride itself started as something of a joke. An antidote to all the sitting she’d been doing in school. A 30-second calculation that confirmed she could spend the summer riding her bike to Washington, DC, for the Preserving the Historic Road Conference and make it back to school in time for the fall term. Suddenly she was enroute, never having considered riding her bike across the country until that moment.
 
Enroute means ‘on the way’ or ‘on the road.’ Motion preexists. From French (pronounced on root), it evokes a sense of travel and the great Art Deco journey posters. Underway. No need to wait to begin. Enroute is already moving. As a business, Enroute Transport came into being fully fledged.